Social Media Strategy
& AI Consulting

Social strategy for healthcare brands, paired with content systems that help teams create with clarity and confidence

I work with healthcare brands and professionals to develop clear, effective social media strategies and content systems that are built to last. My focus is to move beyond one-off posts by creating structure, direction, and repeatable frameworks that support consistent, on-brand communication. Through a combination of strategic planning, AI-informed guidance, and hands-on coaching, I help healthcare brands understand what to say, how to say it, and how to create content with clarity and confidence.

Testimonials

“Wow, this audit is FANTASTIC! Lots of specific, actionable insights for me to consider for more short-form content on youtube. This is by far the best feedback I’ve gotten.”

— Jeremy Lehmann, @Jernealogy

“Samantha was instrumental in helping me start and scale my professional social media presence for my therapy private practice. She helped me build my confidence in posting and learn the skills to know what kind of content to create! She provides high-quality strategy and feedback that helps me continue to improve my organic reach. I highly, highly recommend her to get ahead on your social media content creation!”

— Laura Schneebaum, @HealinginStrides

“The audit that Sam provided me was invaluable! She helped me see my areas of strength and gave tangible suggestions on how to improve areas that I was not as strong in yet. The audit contained specific help as well as encouragement! She provided a lot of ways I could make the most out of my content and how I could repurpose content efficiently.”

— Anonymous Social Media Audit Client

About Me

I’m a Social Media and AI Consultant who helps medical professionals and healthcare service-based businesses build visibility, consistency, and confidence online.

My work combines social media strategy, visual design, compliance expertise, and Artificial Intelligence implementation. I specialize in translating complex clinical and professional expertise into content systems that make sense for real professionals with real responsibilities.

I apply my experience across marketing agencies and public health to support physicians, licensed providers, healthcare organizations, and wellness practices in developing online presences that are thoughtful, sustainable, and aligned with how they actually work.

My approach is structured and collaborative. I focus on:

  • Clear social media strategy rooted in your professional voice

  • Messaging that reflects clinical expertise and professional boundaries

  • Strategic use of AI to streamline planning and execution

  • Personal branding and brand awareness for healthcare professionals and organizations

My role is to bring clarity, direction, and momentum to the process—so your online presence supports your work rather than competing with it.

Packages are available for individual professionals, group practices, and enterprise-level healthcare organizations.

Learn more

Schedule a call with Samantha

Book an intro call to get clarity, direction, and a concrete plan for bringing your brand to the next level. Services available for your personal brand, small business, or enterprise needs.

Let’s Connect! #Philly

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